Clark Sound Boats are crafted with precision, using top-tier materials and an innovative build methodology that delivers unmatched performance. As a growing name in the boating world, they needed a product catalog that matched the quality and energy of their boats — one that could make an impact at events and extend their reach digitally.
As a new boat builder with a refined brand and freshly launched website, Clark Sound needed a way to present their product lineup to potential buyers — both at traditional venues like boat shows and through digital channels. They required a polished catalog that reflected their brand, educated buyers, and worked seamlessly as both a physical handout and a digital marketing asset.
To support Clark Sound’s in-person marketing and boost their digital outreach, Harpoon Marketing created a comprehensive product catalog. We blended detailed model pages with strong brand photography and clean, modern layouts to showcase each boat’s features, specs, and available options.
The result: a versatile two-format catalog — one professionally printed for events and one digital version optimized for email campaigns, website integration, and social sharing. This sales tool doesn’t just look sharp; it’s designed to generate leads, reflect Clark Sound’s coastal identity, and make product discovery easy for buyers wherever they are.
Since launching the new catalog, Clark Sound Boats has seen increased engagement from both in-person and online prospects. At boat shows, the printed version has become a key leave-behind that reinforces brand credibility. Digitally, the catalog has driven traffic from email campaigns and social media, giving potential buyers a sleek, easy way to explore the lineup. The catalog now serves as a core marketing tool — one that bridges physical and digital channels and strengthens Clark Sound’s growing reputation in the boating industry.
A beautifully designed catalog highlighting the boats, brand, and craftsmanship behind Charleston’s own coastal boat builder.
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