Falcon Boats USA partnered with Harpoon Marketing for a full-scale website redesign that matched the brand’s performance, quality, and momentum. The previous website lacked visual impact and didn’t reflect the caliber of Falcon’s boats — or the energy of their customers.
Our goal was to create a bold, modern website that clearly communicated the brand’s identity, featured detailed boat model pages, and made it easier for visitors to explore, compare, and connect. We implemented a responsive design, custom CMS for streamlined updates, and a new dealer locator to help customers find Falcon Boats near them.
The updated site is fast, clean, and mobile-optimized — built to convert visitors into leads and fans into buyers.
With a loyal customer base and growing demand, Falcon Boats needed a website that could do more — more showcasing, more converting, and more reflecting of the brand’s premium positioning. We focused on improving product visibility, simplifying navigation, and giving Falcon’s team the tools to manage and grow their digital presence with ease.
World Cat of South Florida is the nation’s leading World Cat boat dealer, serving buyers and owners across South Florida and the Caribbean. With decades of experience, factory-trained technicians, and a deep passion for power catamarans, they needed a website that reflected their authority, streamlined their sales process, and supported growth.
Clark Sound Boats are crafted with precision, using top-tier materials and an innovative build methodology that delivers unmatched performance. As a growing name in the boating world, they needed a product catalog that matched the quality and energy of their boats — one that could make an impact at events and extend their reach digitally.
Clark Sound Boats is a new brand of hybrid bay boats, designed and built with precision craftsmanship and high-performance engineering. As they entered the market, they needed more than just a website — they needed a strong digital presence to reflect their product quality and connect with prospective buyers looking for something new in the hybrid bay boat category.
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