Falcon Boats USA partnered with Harpoon Marketing for a comprehensive creative overhaul — designed to strengthen brand consistency, increase market visibility, and support sales initiatives across the country. This multi-phase engagement covered a wide range of deliverables, each aligned to support specific business goals while maintaining a cohesive visual identity throughout.
We crafted a series of targeted email campaigns, developed branded advertising for both digital and print, and designed show-ready marketing collateral for major boat show appearances. Our creative team also conducted onsite photo and video shoots to build a visual asset library used across web, social, and print channels. From digital strategy to boots-on-the-ground content capture, this collaboration showcased our ability to deliver creative that not only looks good — but performs.
To capture the full experience of Falcon Boats in action, we conducted a series of onsite photo and video shoots. These assets were used across marketing channels — from email and social media to print and event materials — helping to visually reinforce the quality, performance, and lifestyle behind the brand. Our team focused on delivering a mix of high-impact action shots, detailed boat features, and brand storytelling through both stills and motion.
Browse the gallery below for a behind-the-scenes look at the visual content created during these shoots.
We worked closely with Falcon Boats to develop a series of branded email campaigns focused on lead generation, dealer outreach, and event promotion. Each campaign was crafted with custom design and copy tailored to their audience — helping build awareness, drive engagement, and support ongoing sales efforts. By aligning content with seasonal promotions and product launches, the emails served as a consistent touchpoint that reinforced Falcon’s brand presence.
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